Worst of the Week: Jess Held at the NOVA Awards

by AdMavericks on May 14, 2010

Never before has winning a marketing or advertising award led us to a Worst of the Week nominee … until today. The Iowa Chapter of the American Marketing Association held their annual NOVA Awards last night, recognizing some of the top results-driven marketing ideas in Iowa. The show, themed “Results are Beautiful” featured beauty queen photo op cutouts, impromptu harmonica, hula-hoop, ribbon dancing and juggling acts and … a dancing transvestite. But it wasn’t until the end of the show, when we witnessed Lessing-Flynn‘s own Jess Held take the stage after winning the “Best of Show” award that things hit rock bottom!  Watch the video (and hang with it until the end) and we think you’ll agree.

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Congratulations to all the winners last night!  And congrats Jess, you’re our worst of the week!

Direct Marketing: Marsh U.S. Consumer

Non-Profit Campaign: Planned Parenthood of the Heartland

B2B Campaign: SHAZAM

Interactive – Social Media: The Members Group

Interactive – Website: Trilix

Special Event/Conference: Lessing-Flynn

Consumer Campaign: Marsh U.S. Consumer

Public Relations Campaign: Pella Corporation

Integrated Campaign: Hellman Associates

Best of Show: Lessing-Flynn (Special thanks to our friends at Ag Leader for working with us on this fun project … and overlooking Jess’s dance “skills”.)

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{ 7 comments… read them below or add one }

TCMSM May 14, 2010 at 12:15 pm

Whoa!

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Andrew B. Clark May 14, 2010 at 12:15 pm

CONGRATS to the LF crew! And Jess… well… maybe the Get-Going Grooves are more your pace? :)

Andrew

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Pete Jones May 14, 2010 at 12:16 pm

Oh, it wasn’t that bad!

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jessheld May 14, 2010 at 1:20 pm

Definately a fun time….quite impressive of a fellow mavericks video editing skills!!! And a good testimony that we actually have a lot of fun with our clients! Well, maybe not usually this much fun.

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Claire Celsi May 14, 2010 at 1:25 pm

Jess, I think you are a fine dancer. I didn’t see Goose and Maverick up there with you! Congratulations on the big night at the Nova Awards!

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Janelle Buxton May 14, 2010 at 2:41 pm

Congratulations to LF & ALT on ‘whipping’ at the awards show. Job well done!

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Katie Ketelsen May 14, 2010 at 6:19 pm

Jess! I thought your dance was GREAT! Way to go girl!

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